Objective: Increase online sales + Content creation + social media management + Website optimisation + email marketing + Follower growth

Project Task 

Nature Republic UK was new to the UK market. A popular brand Korean Skincare brand that sells a product every 60 seconds globally & the first Korean standalone store in the UK. They were previously with a large PR agency that handled their marketing, social media & Google account. The results were not showing the best Return on Investment.

The client felt disconnected from agency as they were a large work force. They now wanted to work with a smaller but more connected business partnership when it comes to marketing, social media & email marketing. 

Project Solution

Nature Republic UK wanted to improve their website as it was not fully optimised. The main concern were the product description of 220+ products. Sudders Media team updated all of the product description successfully which helped improve their online conversion rate by 1.6%+ within 2 months. 

We tested & trialed many different marketing strategies to find what worked well & brought the best Return on Investment which within 2 month we found. They struggled to get online traffic which was the main focus plus the marketing strategy include this objective. When we first started there was no Facebook pixel installed on the website so that would allow us to re-target there most interested customers when offers/discount to increase conversions. 

Other aspect that Nature Republic UK required was high quality content creation. On a monthly basis we would create content around sale items. These images were used across the social media & advertising campaigns. 

Social media management was a priority for Nature Republic UK which included replying to messages, reviews, customer posts & posting daily. When posting we needed to make sure we were maximise reach & engagement on every posts. We would monthly in meeting go through the best performing content & use this information to re-create similar to maintain engagement rates & post reach.

Follow growth we focused on for 3 months on Instagram & Facebook. As many we know or discover gaining real & interested followers can be a difficult task for any business. Within the 3 months we grew a total of 4,645 followers across Facebook & Instagram through online marketing. This was beneficial in many ways but mainly to provide social proof to their online platforms which builds trust with the brand as they have a large following.

Email Marketing like with most successful business is key to consistency generating online revenue. This task was highlighted was a priority for them to grow this email list which we grew 3163+ through website pop up (10% off first order) & many more methods. These email were created along side of the owners sharing their opinions which we designed the email around them & what has worked well previous. 

Through out the 10 months of working with Nature Republic online sale definitely showed a huge increase of 703% compare to the 6 months before we started our work with them. 

Visit Them Here: Nature Republic UK